10 SEO Tools Every Content Marketer Must Use!

10 SEO Tools Every Content Marketer Must Use!


1. SEMrush:
SEMrush Inc. is a company known for its eponymous, top-rated keyword research, business intelligence and online competitor analysis software. We have offices in two major cities (Philadelphia, Pennsylvania, and St. Petersburg, Russia) and more than 100 dedicated full-time employees.

SEMrush offers a variety of metrics to help you understand your competition, general market and industry. You can use our tool to help develop your advertising strategy and determine the general direction of your business. Our program requires no download and is subscription-based.

2. Squirrly:
Squirrly provide small businesses, personal brands and large enterprises with content for their websites and use it to drive visitors, on a pay-per-click basis.  They’re the only content provider that gets paid on the traffic they bring, not the words they write.


3. BuzzSumo:
BuzzSumo provides insights into the most popular content online and the influencers sharing it. BuzzSumo is a helpful search tool that tracks content on all social networking sites and ranks them based on the number of shares on Facebook, Twitter, LinkedIn, Google+, and Pinterest. It monitors content by topic or user and uses an advanced search engine to deliver accurate results.


4. Ahrefs:
Ahrefs is a multinational team with roots from Ukraine and headquarters in Singapore. They are  a lean start-up company.  They value making meaningful and easy-to-use products. Ahrefs.com is an independent tool for SEO analysis with a wide range of features. It is designed, first of all, for SEO specialists and site owners but may be of interest to other concerned Internet researchers.


5. SpyFu:
SpyFu exposes the search marketing secret formula of your most successful competitors. Search for any domain and see every place they’ve shown up on Google: every keywordthey’ve bought on Adwords, every organic rank, and every ad variation in the last 9 years. Learn how to connect with these domains, too. Find online and traditional leads methods — social media, email, phone, and address — you can’t find anywhere else.


6. Keywordtool.io:
Keyword tool helps you find the keywords that people are typing into Google Search Box . It generates up to 750+ suggestions for every keyword. If you are a business owner, online marketer or content creator? You would definitely need to grab people’s attention in order to make them click on your ads or even read your content. For that, you will have to first understand what your potential customers or readers are actually searching for.

7. Majestic:
Majestic surveys and maps the Internet and has created the largest commercial Link Intelligence database in the world. This Internet map is used by SEOs, New Media Specialists, Affiliate Managers and online Marketing experts for a variety of uses surrounding online prominence including Link Building, Reputation Management, Website Traffic development, Competitor analysis and News Monitoring. As link data is also a component of search engine ranking, understanding the link profile of your own, as well as competitor websites can empower rational study of Search Engine positioning. Majestic is constantly revisiting web pages and sees around a billion URLs a day.


8. Deepcrawl:
DeepCrawl is a web crawler which you control. You can set it to crawl your website, staging environment, external sites, backlinks and Sitemaps, with a host of flexible crawl types. DeepCrawl helps you analyse your website architecture and understand and monitor technical issues, to improve your SEO performance. You can use DeepCrawl for:

  • Technical Auditing
  • Site Redevelopment
  • Website Change Management
  • Link Auditing
  • Competitor Intelligence
  • Landing Page Analysis
  • Website Architecture Optimisation
  • Website Development Testing


9. Google Analytics:
Google Analytics lets you do more than measure sales and conversions. It also gives insights into how visitors find and use your site, and how to keep them coming back. Google Analytics shows you the full customer picture across ads, videos, social tools, websites, tablets, smartphones, and more. Google Analytics helps you analyze visitor traffic and paint a complete picture of your audience and their needs. Track the routes people take to reach you and the devices they use to get there with reporting tools like Traffic Sources. Learn what people are looking for and what they like with In-Page Analytics. Then tailor your marketing and site content for maximum impact.

10. Authoritylabs
AuthorityLabs is a great example of a tool that not only an SEO can benefit from, but an entire agency. SEO tools like AuthorityLabs help agencies monitor multiple client’s rankings, while sharing data as a team to meet client goals. Using AuthorityLabs, analyze different competitors patterns and keywords to see what kind of opportunities your client may be missing out on. You can also track competitors by comparing a client’s domain against theirs using the same sets of keywords. Once competitors are added into the system, group and sync domains to get a side by side comparison of your client’s rankings and their demographics.

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