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Internship Details

About Internship:

Creating a FMCG brand requires skilful marketing across channels where target group exists. Identifying the occasions where the mind space is highest is primary objective while reaching out to the target group in a way that will maximise awareness of and preference for brand is the expected outcome

Roles and Responsibilities:

As marketing officer, your responsibilities will be –

1. Coordinate with Marketing agency on creating awareness and preference for Auric brand right from asset creation to execution
2. Collaborate with affiliates and influencers on events and promotions both offline and online
3. Work with offline and online media for public relations, communications and publicity
4. Recruitment and Retention of in-store promoters who will drive offtake of Auric

Key Performance Indicators – Reach, engagement, offtake and repeats of Auric

Perks:

1.None
2.

No. of Positions

1

Skills Required

Application Deadline

Apply by: 31st May `18

Stipend

Rs. 15000-20000

About Company

Zenith is creating a functional and healthy hydration brand called Auric. Auric through its unique concoction of Ayurvedic herbs and coconut water serves three 100% natural and low-calorie blends to detox & vitalise Mind, Body and Skin. Auric is built with the mindset of Contemporary Ayurveda. The beverage is well placed in current times when provenance, wellness and plant-based foods is preferred by consumers


The company is led by Deepak Agarwal who has over 8 years of strategy & operations experience with Unilever across categories and geographies. He is a chemical engineer from IIT Delhi


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